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Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorization of different kinds of speech afforded varying levels of First Amendment protection; court-created tests for laws and regulations of speech; and non content-based restrictions on speech and expression.
Features of this second edition include:
- overviews and synopses for each chapter
- extended excerpts from major court decisions
- appendices providing a chart of the judicial system, a summary of the judicial process, an overview of alternative dispute resolution mechanisms, and the professional codes for media industry and business associations
- online materials for instructors.
The volume is intended for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.
- Sales Rank: #887583 in Books
- Published on: 2010-09-25
- Released on: 2010-09-02
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x 1.09" w x 6.00" l, 1.45 pounds
- Binding: Paperback
- 468 pages
About the Author
Roy L. Moore is professor of journalism and dean of the College of Mass Communication at Middle Tennessee State University. He holds a Ph.D. in mass communication from the University of Wisconsin and a juris doctorate from the Georgia State University College of Law.
Carmen Maye is a South Carolina-based lawyer and an instructor in the School of Journalism and Mass Communications at the University of South Carolina, where she teaches courses in media law and advertising. Her undergraduate degree is from the University of North Carolina at Chapel Hill. Her master’s and juris doctorate degrees are from the University of South Carolina.
Erik L. Collins is the associate director for graduate studies and research in the School of Journalism and Mass Communications at the University of South Carolina. He teaches courses in media law, mass communication research methods and integrated communications management. Dr. Collins holds a Ph.D. from the Newhouse School of Public Communications, Syracuse University, and a juris doctorate from the Ohio State University School of Law.
Most helpful customer reviews
4 of 4 people found the following review helpful.
Written by lawyers
By Sid
This was a required text for my PR law class at Kent State.
It's clearly written by lawyers, and our professor (The [ex?]wife of one of the writers) admitted this. The language is hard to understand, and god is it boring. I used it for more of a reference than actually reading it, although I did read it.
There are a ton of references and case examples that come in handy when trying to understand a concept.
It's great for trying to understand a certain law or concept, but reading it through isn't something I want to do again.
0 of 0 people found the following review helpful.
Five Stars
By Amazon Customer
good condition
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book
By Megan Angelo
Fast shipping and the book was as expected
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